BMW powered by Semacode

Semacode annuncia integrazione tecnologica con BMW e sviluppa una versione personalizzata del suo applicativo.

ThinkMobi crea QR Code per Il Village S.p.A.

ThinkMobi crea QR Code per Il Village S.p.A. in occasione del Forum della P.A. che si terrà a ROma dal 6 al 13 Maggio 2007.

Nokia Mobile Codes (Beta) launches

Two innovative technologies come together for the enjoyment of the mobile user, from Nokia.

"Create a mobile code with a few simple clicks. Write a message, your phone number, or a link to a website and change it into a mobile code, which can be scanned using a camera phone. You might already have a code reader on your camera phone. If not, don’t worry. You can get one for a vast number of mobile devices."

Starbucks in Beijing display barcodes on table tops

China has come up with an amazing new type of advert to try to make the most of mobile users, reports Mad4Mobile Phones."The new format allows physical objects to be turned into hyperlinks. A user clicks on the link, which can be a billboard or even a leaflet on a coffee table, by taking a picture with the phones camera. The phone then reads a barcode from the advert and opens up a corresponding web page.

YooMedia And L'Oreal Use Barcodes For Mobile Marketing

YooMedia has launched a new mobile-based sales promotion technology for L'Oréal hair colouring products.

Promoters send consumers barcodes or pin numbers via SMS, which can then be exchanged for special offers at branded Kerching Kiosks.